Kochi: Kerala's viral sensation Hanan Hamid's new business venture has got off to a rollicking start.
The e-business platform - Hanan's Viral Fish - that offers door delivery of packaged, ready-to-cook fish, was inaugurated by acclaimed actor Salim Kumar on Thursday. Hanan has purchased a vehicle and has hired two employees to start off her dream venture.
The 21-year-old college student, who hogged the headlines a few months ago after videos showed her selling fish in school uniform, was projected as an icon of endurance and self-reliance overnight. Later, the same social media which celebrated her, scathed her in a cyber defamation campaign while raising suspicions about her motive. Soon, the Kochi girl also survived a road accident which caused injuries to her spine.
Hanan said that she started this business with the help of some start-up companies and well-wishers.
Hanan will collect the fish directly from the market and overlook the processes of cleaning and packaging. Each packet will be sealed and pasted with a price-sticker which declares its weight and price in a barcode. Meezan, a Kochi based startup company customised the barcode-enabled billing machine for Hanan.
Hanan has also penned and recorded a jingle to be played on her mobile Viral Fish stall. The sales vehicle of Viral Fish will sell fish at Kandanad till afternoon and at Thammanam in the evening.